E-BOOKElevate Your Brand, Elevate Your Business with The Art of Small Business Branding
AN INTRODUCTION TO EXPERIENTIAL BRANDINGNavigate the world of small business branding with ease. 'The Art of Small Business Branding' is your roadmap to creating a memorable brand. Learn to connect deeply with your audience and innovate your brand strategy.
“Small businesses account for half the employment and nearly half of GDP in the US - with nearly two-thirds being 0-4 people. Written with Scandinavian simplicity and clarity, Camilla’s book is an excellent starting point for small business owners around the globe looking to understand the importance of branding in building their business.”
“A key for any small business is to know what you want to stand for that will differentiate, resonate, and create relationships based on relevance, admiration, and affection. This book will help you get there!”
“A clearly reasoned, very well-written, well-designed book written by someone who knows how to write. Its broad structure is coherent, logical, and relevant to SME founders. It is better than most!”
This book is for you if:
You're experiencing difficulty in distinguishing your small business in a crowded market
The lack of a clear brand message has left you struggling to connect with your ideal customers
You've found it challenging to maintain customer loyalty or see repeat business
Marketing efforts seem to miss the mark, failing to deliver the desired return on investment
You're at the early stages of building your business and want to establish a strong, enduring brand from the start
Imagine that:
Your brand becomes a magnet for your ideal customers, attracting them effortlessly
You enjoy a loyal customer base that not only returns but also advocates for your brand to others
Marketing strategies become more effective as they are aligned with a strong, coherent, and intentional brand
Your business stands out in the marketplace and is easily distinguished from competitors
You possess the confidence and clarity to make business decisions that are aligned with your brand's core values and message
What’s inside?
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The brand model and canvas will take you through the eight steps of the process, explaining the key essentials and give you exercises to implement or build your brand while reading the book
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Throughout the book, you will find more than 23 exercises that are designed for you to take action on each part of the brand-building process so that you, in the end, when you are done reading the book, have designed your magnetic brand strategy.
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With the book, you get access to templates and worksheets. You will be able to download them via the links you will find throughout the book. Some examples of the material include is, the customer persona worksheet, and a brand positioning template.
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In the book, you will find cases to inspire you to think differently and see how different topics and elements of the brand-building journey are being used in practice
Isbn.nr: 978-87-973816-2-5
163 pages
Price: $22 (+Tax for EU)
Imagine that in…
30 DAYS
You feel confident in your brand, and your new strategy creates traffic and new LEADS to your business.
90 DAYS
You have implemented your strategy and created a system that continually turns LEADS into LOYAL CUSTOMERS!
6 MONTHS
Your business is growing organically, and you get to spend more time enjoying your life and FREEDOM!
Act Now—Why Wait Another 6 Months?
Every moment counts in the fast-paced world of business. Don't put off until tomorrow the success you can achieve today. "The Art of Small Business Branding" is your essential guide to making an immediate impact. Why wait another six months to start making a difference? The tools, insights, and strategies you need to elevate your brand and stand out from the competition are just a click away.
Seize this opportunity to transform your business with proven techniques that work. Invest in your brand's future now and start seeing the benefits that effective branding can bring. Let today be the day you choose to make your business unforgettable.
Embrace the chance to enhance your branding strategy and move your business forward.
The time is now—let's make it count!
Loved by an EVER-Growing Community of brand-builders and small business owners just like you!
“I wish I had read this book before investing in ads and SEO. Now I am actually getting results organically.” Grace C.
“I always thought branding was difficult; now it makes sense - I love how you explain it so clearly without making me feel stupid"!” - Katja I.
“It should be mandatory for small business owners to read this book!” - Juli B.
“I just wanted to say, I love your book” - Kay M.
“I now have a brand strategy that I actually use!” - Railey M.
“It takes a genius to explain something so complex and make it simple to understand! Camilla, me and my business thanks you!” - Philip S.
“The Brand Canvas has quickly become one of my favorite tools to use with my clients.” - Andrea R.
“This book, *chef-kiss*!” - Michael T.
“Not a single thing is missing in this book!” - Sharon W.
FAQs
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The book is ideal for small business owners, entrepreneurs, brand builders, and startup founders struggling to distinguish their brand in the market, connect with their ideal customers, or establish a strong, enduring brand identity.
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We accept various payment methods, including credit cards and PayPal. Purchase orders from recognized institutions are also accepted for bulk orders.
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Digital copies are delivered instantly after purchase.
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Digital products do not have a return policy. However, if there are issues with accessing or downloading the ebook, we will work with you to resolve them quickly. Contact team@aboutthebrand.dk for support.
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Yes, the ebook includes access to a downloadable Brand Canvas and other online resources that complement the book’s content and help readers implement the strategies discussed.
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Absolutely! You are welcome to use the Brand Model and Brand Canvas with your clients, as they are excellent tools for developing a strong and cohesive brand strategy. However, these tools are reserved for VIP members of our community who have a BrandBuilder license.
By becoming a VIP member, you'll not only gain access to use the Brand Model and Brand Canvas professionally, but you'll also receive additional resources and tools that can further enhance your services to clients. These additional tools are designed to complement the Brand Model and Brand Canvas, ensuring you can offer comprehensive branding solutions.
If you're interested in leveraging these powerful tools in your work and accessing the full suite of resources, I encourage you to join our VIP membership and obtain your BrandBuilder license. This will not only elevate the branding services you offer but also provide ongoing support and updates to keep you at the forefront of branding expertise.
To learn more about becoming a VIP member and obtaining a Brandbuilder license, please visit our membership page or contact us directly. We look forward to welcoming you to our community of branding professionals!
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Yes, we offer special discounts for bulk purchases. Educators, institutions, and companies interested in buying multiple copies for classes or teams can contact us directly at team@aboutthebrand.dk for more information on pricing and orders.
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While the book is designed to be a comprehensive guide on its own, we have developed a supplementary curriculum for educators. This curriculum includes lesson plans and additional resources to help integrate the book’s concepts into academic programs. Please contact us for availability and details.
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The purchase of one book includes one license. For rights to use it within a classroom or training environment, and for extensive rights, including making copies or extensive distribution within an organization, please contact us for a licensing agreement. team@aboutthebrand.dk
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Yes, we provide ongoing support for all readers, this includes access to our community where you can ask questions, share experiences, and get advice directly from the author and other brand builders.
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Absolutely! We offer workshops and seminars that can be customized to the specific branding needs of your business or educational institution. These sessions are conducted by author Camilla Rixen, and can be arranged as in-person or virtual events.
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For any inquiries or further assistance, you can contact the team at team@aboutthebrand.dk.
Contact us.
Do you have a query or need help with something more specific? Our team is on standby to support you. Whether you have questions about the book or require personalized assistance, feel free to reach out. Email us at team@aboutthebrand.dk, or fill out the form below. We're committed to providing you with the information and support you need, and will get back to you as soon as possible.
